Saul Anuzis, contender for GOP chair, tells it like it is:
"First of all, you are never going to legislate the issue of abortion and morality. Basically, what you have to do is establish a social norm and educate the people as to why it’s right or wrong," .....(h/t Suzanne)
..."This is not something that is going to happen tomorrow. This is not something that’s going to happen quickly. This is a long-term process. This has been a long-term battle, and I think it will continue to be a battle years down the line," Anuzis explained. "I think you have to educate people year by year, election by election."
The main bit of education needed is that an abortion is not a 'procedure', it is the killing of a child. And not just for 'religious' folks.